This is the finished ancillary task. I am now going to analyse this advert.
The Heading:
The colour of the heading is red because the it signifies Romance and the fact that it's the only writing that's coloured is because I want it to stand out. The main aim of the video is a love story and the use of red colour sends out the message as red associates with romance and love as well as passion.
The Background/Image:
The image is in black and white, however it was originally taken in colour. Yes, there is a reason to why it is in black and white. These colours you don't often see in magazine adverts therefore it would easily catch the audience's attention amongst those other bright coloured magazine advert. The aim of this whole use of rare colours is keep it sweet and simple rather than packed and filled with bright colours which could grab an individual's attention instantly. The image is of the couple holding hands, holding hands signifies love and attachment which is what this music video is about. It shows that they don't want to be apart from each other...
The Scan Code:
Many youngsters seem to own a blackberry and since i am an owner myself i know how this works. The Blackberry app world consist of an app which you can download for free and scan things to find out prices or where something is available. I think the use of this barcode is effective in my magazine cover because my intended audience is teenagers, Teens usually own blackberry's and thus they would want to scan to find out whats available for them.
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